Kamis, 27 Mei 2010

Mashable: Latest 27 News Updates - including “Firefox Home Brings Bookmarks and Tabs From Firefox to Your iPhone”

Mashable: Latest 27 News Updates - including “Firefox Home Brings Bookmarks and Tabs From Firefox to Your iPhone”

Link to Mashable!

Firefox Home Brings Bookmarks and Tabs From Firefox to Your iPhone

Posted: 27 May 2010 01:11 AM PDT

While Firefox is not available (and possibly never will be) on the iPhone, Mozilla came up with a way to access some of its features from an iPhone app called Firefox Home.

The app provides you with access to your Firefox browsing history, your bookmarks, as well as recently opened tabs. Furthermore, it lets you use the Awesome Bar without Firefox; simply start typing and find your most often used websites just like you do on the desktop version of Firefox.

It’s a very interesting app for heavy Firefox users. Personally, I’m lost without my Firefox bookmarks, and this app would let me carry them around wherever I go; the fact that the actual web pages are rendered in Safari is not that important to me. Of course, it’s still not as good as having a full version of Firefox, which could (for example) also sync your passwords, but it’s definitely the next best thing.

The application is coming to the iPhone soon; for now, you can check out a video preview below.



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Reviews: Facebook, Firefox, Safari, Twitter

Tags: Firefox, Firefox Home, web browser


Facebook and Privacy: It’s Time to Move On [VIDEO]

Posted: 27 May 2010 12:08 AM PDT

Facebook and privacy are two words I would gladly never hear in combination again.

The media, including bloggers and tech pundits, have beat this subject to death over the past few weeks. As the PR storm grew, Facebook began to respond. That response culminated in today’s announcement: The unveiling of a dead-simple new interface for privacy controls.

These changes are mostly cosmetic, from what we can tell. Users will still choose whether their data is seen by everyone, friends only, or friends of friends. But now, there are three big, easy buttons to guide “confused” users through the process. In one click, your privacy settings are changed and stored.

It’s simple. It’s easy. It gives users a greater perception of control.

So can we be done talking about Facebook and privacy now? After all, I’m sure Zuckerberg et al. have more important things to work on. For example, they might want to pound out some code for location checkins or maybe prepare for an IPO.

But even the Facebook execs aren’t 100% certain that this storm has completely blown over — or that it ever really will.

What’s your take on it: Did Facebook’s changes satisfy you and address your concerns? Or do we need yet another round of privacy-related hoopla in the media before we can stop beating this dead horse?



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Reviews: Facebook, Twitter

Tags: bret taylor, facebook, privacy, Zuckerberg


Facebook’s Changes in Zuckerberg’s Words [VIDEO]

Posted: 26 May 2010 09:41 PM PDT

Today at Facebook HQ, dozens of members of the press gathered to talk with CEO Mark Zuckerberg and other Facebook execs about the most recent round of privacy settings changes.

After Zuckerberg explained the new settings and showcased the simplified UI, we got to sit down with Facebook’s Director of Platform, Bret Taylor. Taylor and Zuckerberg both covered the reasons for the adjustments: By far the most significant impetus was user confusion.

Although granular choices will remain for those who don’t mind a small amount of intricacy, the new controls are remarkably simple. Do you think they’ll be simple enough for Facebook to avoid privacy complaints in the future?



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Reviews: Facebook, Twitter

Tags: bret taylor, facebook, privacy, video, Zuckerberg


Microsoft KIN to Sponsor Another Facebook Road Trip

Posted: 26 May 2010 08:17 PM PDT

Microsoft turned some heads with its recent mobile phone marketing campaign; basically, the company sent a young girl, Rosa, around the country to meet her social network in person.

Now, they’re extending the same opportunity to all Facebook users. Anyone who “likes” the KIN page can enter in a sweepstakes to “win a KIN journey.”

“We sent a girl named Rosa around the country to visit her social network in person,” the page reads. “We want you to be the next to take that journey.” And since the “journey” is essentially an extended social media marketing campaign for Microsoft and KIN, the sweepstakes is essentially a casting call for the next face of the brand.

Any U.S. adult can enter to win, and the whole shebang ends tomorrow.

Social media road trips aren’t a new concept. Last summer, Graham Smith and Josh Baron made a grad thesis and short documentary about a Facebook road trip. And the author spent a good portion of 2009 doing roughly the same, minus the thesis.

The KIN “journey” examines the concept of online friendship in a rather outdated way; most Twitter and Facebook users realize that not all their online connections are truly “friends,” regardless of a network’s nomenclature. Still, it provides an interesting platform for discussion of web-based relationships and an equally interesting string of YouTube videos. Here’s an overview of what a Kin road trip would entail:

What’s your opinion: Are these ads “creepy“? Would you take a trip to visit all your online connections, from exes to stalkers and beyond?



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Reviews: Facebook, Twitter

Tags: facebook, Kin, microsoft, road trip


Scientist Infects Himself With a Computer Virus [VIDEO]

Posted: 26 May 2010 07:02 PM PDT

The University of Reading’s Dr. Mark Gasson has an unusual distinction: he’s the first human to become infected with a computer virus. After corrupting a small electronic chip with the malware, the British scientist inserted the device into his hand and was able to pass on the virus to external systems.

The chip itself uses a technology called RFID to send information back and forth. It allows Dr. Gasson to gain access through security doors and activate his cell phone — all of which still sounds odd and futuristic enough though the technology has been used for applications as mundane as paying for drinks in upscale nightclubs already for years.

The whole concept is admittedly a bit of a stunt, but it does address some of the issues we will start to face as implantable electronics become more prevalent and mainstream. When you’re talking about putting a chip inside your body, “blue screen of death” takes on a whole new meaning, as do the potential consequences of hacking and malicious security breaches.

Dr. Gasson himself admits the self-infection is mostly “proof of principle” but warns about the implications of implantable electronics particularly in the realm of medical devices. The fear that hackers could go after your pacemaker isn’t exactly new either, but the risks remain and grow perhaps even more severe as medical implant technology becomes ever more sophisticated.

Check out the video below and let us know what you think of Dr. Gasson’s “infection”: fear-mongering or important warning as we move ever closer to the age of mainstream cybernetics?


Image courtesy of iStockphoto, goldmund



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Reviews: Facebook, Twitter, iStockphoto

Tags: cybernetics, implantable electronics, implants, medicine, rfid, security, trending, virus


Pennsylvania Partners with Foursquare to Inspire State Tourism

Posted: 26 May 2010 06:04 PM PDT

The City of Chicago pioneered the notion that a city’s tourism office could turn Foursquare into a location-aware adventure guide for visitors and residents to unlock city history and culture. Today Pennsylvania — thanks to VisitPA, the state’s official tourism website — is taking the travel guide concept and applying it to an entire state.

VisitPA has partnered with Foursquare, and the marriage between the state and the mobile location-sharing game has produced three Pennsylvania badges — Shooflyer, Retail Polka and 4 Score &7. Each aims to inspire Foursquare users to take road trips, traverse the state, and uncover the best eateries, shopping spots or historical venues.

Of course, the state has also crafted a number of handy travel tips to help inform and enrich the experiences of Pennsylvania’s Foursquare explorers.

Users can now follow VisitPA on Foursquare to uncover tips like this one at National Mechanics in Old City Philly: “Welcome to the unofficial tech crowd hangout in Philly — hope you QR’d this checkin. Note the famous Philadelphians on their pint glasses: Edgar Allan Poe, Bill Cosby and even Mayor Nutter.”

As the tip suggests, this to-do is slightly unique when compared against most we’ve seen seeded inside Foursquare. It’s just one of a few VisitPA tips that prompt visitors to breakout their 2D barcode scanners apps to decode venue QR codes. Apparently there’s a tie-in with a Facebook promotion the tourism bureau will launch later this summer.

While Pennsylvania certainly took creative license from Chicago and the myriad of other Foursquare badge and content partners, we think the state has found a remarkable way to leverage social media to inspire tourism.


[img credit: littleli1985]



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Reviews: Facebook, Foursquare, Twitter

Tags: foursquare, pennsylvania


BP Hedges, Then Decides to Allow ‘Top Kill’ Live Feed

Posted: 26 May 2010 05:04 PM PDT

While many of us were focused on the Facebook privacy saga, an ongoing debate about access and transparency in regards to the much more critical problem of the Gulf of Mexico oil spill was taking place.

British Petroleum (BP) originally announced that it was going to live stream video of the “top kill” procedure to the public, only to later backtrack and say it wasn’t sure if it could “maintain a live feed” during the operation.

After considerable blowback from government officials, such as Rep. Edward Markey (D-Mass), BP acquiesced and announced via its Twitter stream that it would continue to serve its live stream.

The “top-kill” procedure was started about five hours ago, but because most of what takes place is happening inside of pipes, most of the action won’t appear on camera anyway. You can still watch the live feed for any noticeable changes in the plumes of oil. BP says the procedure could take up to two days.



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Reviews: Facebook, Twitter

Tags: bp, environment, gulf oil spil, gulf oil spill, oil, public policy


Ellen Signs YouTube Sensation Greyson Chance to New Record Label

Posted: 26 May 2010 04:00 PM PDT

Greyson Chance on EllenOn her talk show today, Ellen Degeneres announced that she is launching her own record label, eleveneleven, and that 12-year-old YouTube sensation Greyson Chance will be the first artist on the label.

Chance became famous after posting a middle school performance of Lady Gaga’s “Paparazzi” to YouTube. He made his first appearance on “The Ellen DeGeneres Show” two weeks ago, where he answered questions from the host and played another cover of “Paparazzi.” Lady Gaga also called into the show to encourage Chance to pursue his interest in music, playfully warning him to “stay away from girls” in the future.

During his second appearance today, Chance performed one of his original songs, “Broken Hearts,” which you can watch below. After he finished playing, Degeneres handed Chance a $10,000 check for winning her talent search contest and then announced the debut of her own label. “Greyson … inspired me to start a record label called eleveneleven,” Degeneres said. “He is my first artist and we are making a record together.”

Degeneres pledged to use her show to source further talent for the label, which has been set up in collaboration with Telepictures Productions. Although Chance may be on a brand new label, he will have two very experienced managers — Troy Carter, Lady Gaga’s manager, and Madonna’s manager, Guy Oseary.

Since becoming a viral sensation, Greyson has been hailed as “the next Justin Bieber,” who also got his start posting homemade videos to YouTube. Now that he’s signed, he’s just that much closer to making that statement come true.

[via USA Today]



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Reviews: Facebook, Twitter, YouTube

Tags: ellen degeneres, greyson chance, web video, youtube


5 Creative Uses for Crowdsourcing

Posted: 26 May 2010 02:25 PM PDT

When Jeff Howe coined the term "crowdsourcing" in a 2006 Wired article his examples were mainly "labor markets for specialized talents," like iStockphoto, iFilm, and InnoCentive. But the business model of outsourcing to the crowd has grown (as has Howe's article — he published a book on the topic in 2008).

As open-source software developers learned long ago, asking a pool of people to create something can be faster, cheaper, and more accurate than putting a project in the hands of individuals. These five start-ups are doing just that by using crowdsourcing in creative ways.


1. Maps and Traffic Information – Waze


Traffic jams are one place where you can count on people having unexpected free time. Instead of sitting idly, Waze allows users to report traffic problems to other app users.

Even when out of a jam, just having the app open adds map and traffic information. The company creates its maps by tracking GPS on users' phones. It allows other users in the area to see when traffic slows or if somebody reports an event — like an accident, construction, or speed trap — that might affect a specific route.

The automated system isn't perfect, but drivers can flag errors, like missing roads, for people to correct online. They can also log in on the web after they're home and correct the errors they've flagged.

Waze also provides an opportunity for individuals to earn online fame. Points are rewarded for miles driven, reporting traffic events, adding house numbers to maps, and mapping new roads. More points equal a better star ranking, which increases privileges to edit maps for roads that the user hasn't driven on and to correct other users' errors. Those with the most points earn a position in the site's Hall of Fame.


2. Executive Recruiting – NotchUp


Many professionals have a presence on Facebook, LinkedIn, or Twitter. While an individual employer might only be able to tap into a few of these profiles, crowdsourcing can help canvass the entire web for information. NotchUp helps companies recruit executives by crowdsourcing information from online networks.

Since NotchUp launched in March, it has collected a pool of about 1,200 talent scouts who nominate candidates for jobs that employers post on the site. The entire pool has access to employer feedback on 10 “calibration round" candidates to help guide them in their search.

Scouts are required to rank the candidates whom other people have submitted. These ranks are used to compile a list of the best 50 profiles, which are passed on to the employer. Scouts are paid based on how successful their nominations are. Talent scouts can also advance through six levels of ranks as they submit successful nominations and referrals.

CEO Jim Ambras estimates that about 25% of the 1,200 scouts on the site are professional recruiters or human resource professionals. Another large group are moms who left the workforce, but not their professional networks, when they had children. But anyone can sign up, and Ambras says he has talent scouts ranging from aspiring actresses to a university dean.


3. Web Usability Testing – UserTesting.com & Feedback Army


Usability testing already seemed simple enough: Find participants with specific demographics, have them perform specific tasks on your website, and note what they find confusing. But startups like UserTesting.com aim to make it even simpler by maintaining a pool of participants who will offer their user experience within about an hour of a request.

Testers must be over 18, be able to run UserTesting.com’s software, fill out a one page demographic survey, and want $10. Based on demographics, UserTesting.com will find an appropriate and available tester in its vast pool, and delivers a video of him or her completing the tasks while thinking out loud, as well as his or her answers to specific questions. The website designer pays $29-$39 and gets to keep and share the videos.

Feedback Army is a more meat-and-potato version of the crowdsourced testing model. Companies submit questions about their sites, and the pool of testers, which are pulled from Amazon's Mechanical Turk, choose which questions to answer. $15 gets a website developer 10 sets of answers.


4. Mutual Fund Management – Marketocracy


Unlike scouting traffic jams or testing a new button on your website, you probably don't want to ask just anybody in any crowd to manage your money. All users on Marketocracy are prompted to build a model portfolio when they register. The success of those portfolios determines rankings that are shown every time they post to forums so users can decide how much to trust the advice they’re giving.

The site was an early innovator of the crowdsourcing business model. Over 10 years, it has registered more than 100,000 users with model portfolios. About 500 users with the best performing portfolios (usually over a span of at least five years) are invited to become part of the analyst team that manages real capital for the firm.

Having such a large pool of people with proven track records gives Marketocracy the ability to pick and choose analysts that fit specific situations. One group, called the SWAN (Sleep Well At Night) team has a goal of minimizing risk for cautious investors. Another, the ART (Absolute Return Team), is charged with maximizing return for those more comfortable with risk.


5. Fashion Design – Fashion Stake


Fashion Stake, which launches on September 1st, will let customers decide what items go from sample to retail. Designers can post photos of their sample designs on the Fashion Stake website. Users then support the lines they like by purchasing a $50 "stake" in any design. If the design earns enough stakes to fund its production, the product is sold exclusively on Fashion Stake and a portion of the proceeds are returned to stakeholders in the form of "clothing credits" that can be redeemed for merchandise sold on the site.

"[In the fashion industry] it's been really hard for brands to get an understanding of what their fans really want," said Daniel Gulati, co-founder of Fashion Stake. "There have been a bunch of designers, like international designers, who have resorted to visiting stores and looking over the shoulders of their customers and trying to decide what they want."

During the crowd-funding process, users can vote designs up or down (Digg style) as well as converse with the designer and each other through social media tools.

"What we're trying to do is give an alternative to current funding options that are available, but also to host a conversation between designers and their fans, which I think will benefit both parties," Gulati said.



For more social media coverage, follow Mashable Social Media on Twitter or become a fan on Facebook


More social media resources from Mashable:


- How Social Media is Changing Government Agencies
- 5 Ways Government Works Better With Social Media
- How the U.S. Engages the World with Social Media
- How Social Media Can Effect Real Social and Governmental Change
- 6 Ways Law Enforcement Uses Social Media to Fight Crime

Image courtesy of iStockphoto, sweetym


Reviews: Digg, Facebook, LinkedIn, Twitter, UserTesting.com, iStockphoto

Tags: amazon, crowdsourcing, Daniel Gulati, fashion stake, feedback army, jim ambras, marketocracy, mechanical turk, notchup, usertesting.com, waze


Are Location-Based Services All Hype?

Posted: 26 May 2010 01:25 PM PDT

Foursquare Gowalla Map ImageChris Treadaway is founder and CEO of Lasso, a hyper-local advertising platform for media outlets and small businesses. He is also the author of the book Facebook Marketing: An Hour a Day. He blogs at treadaway.typepad.com.

It is never comfortable to play the role of wet blanket. Yet that's exactly how I felt as I sat on a Rice Alliance panel in Austin earlier this month with Gowalla CEO Josh Williams and others. The panel was titled "The Business of Location: Making Money with Geo-Aware Services," and moderated by Mashable's Josh Catone.

Most people were clearly there to hear Williams, who has become an industry leader, and I couldn't help but feel a little unpopular in offering a reality check to a room full of innovators.  In fact, when I suggested that our not-so-sexy platform was about to monetize with a major media partner, the whole room erupted in laughter.  And yet there was also a point of vindication in my contrariness to everyone's focus on location and not on revenue and important business metrics, when even Williams admitted that checkins are destined to fade away as a user motivation.
 
It isn't that I'm bearish on location services.  Far from it.  Real-time and location-based marketing in all its forms are, in my opinion, the final big gold rush of Web 2.0.  A lot of money will be made here. I'm just wondering what appropriate success metrics we should expect from the LBS industry.
 
Having lived through the last industry bubble, the current hype over LBS seems oddly familiar.  In the late 1990s, everything became a focus on how many eyeballs came to a website — big deals with big name brands, and the promise of a brighter future powered by the web.  Fast forward to today, and the metric du jour is the number of users of an app, and all the major LBS players are fighting over case studies with big brands.

This is the same fight for mindshare that occurred with major software companies ten years ago.  It wasn't a focus on profitability or real business value — it was a PR scrum where everyone was out to make a name for themselves. And we all remember how that ended.  All of a sudden, investors started asking tough questions about those nasty terms — business value, profitability, and sustainability.  Huge valuations were followed by a huge crash. Investments were ultimately judged by how well the capital was used to make money and build lasting businesses.


Checking In on the Mainstream


Let's back up a minute and investigate the value proposition for location services.  They give people the ability to share where they are with friends and businesses near them.  We're told that this is so compelling for people that it will create a new market where products and services are sold in new ways.  I suppose it's possible for LBS to be the next wave of social networking, as well.
 
All of that might make sense.  But in practical terms, what will LBS providers need to achieve to make this a mainstream reality that justifies current valuations?

  • A huge audience of users far bigger than exists today, because even a few million users translates into only a very small number for an average locality;
  • Repeated and ongoing "checking in" or automated exposure of a user's location;
  • Repeated and ongoing participation from businesses, large and small, who will see this as a necessary component of mobile marketing over and above everything else that is out there; and
  • Acceptance of LBS as a reasonable way for everyday people to express themselves despite obvious privacy and safety issues that go along with sharing one's location.

 
Let's face it: This is a pretty high bar for mainstream audiences who are not in the tech community's echo chamber of tweeting, social media, blogging, and the like.  Add to this the fact that these mainstream audiences already use Facebook.  They buy Android and Apple phones.  And especially in large cities, some use Yelp to determine where they are going to eat, entertain themselves, and socialize.  Any of these existing players who have proven themselves in other areas can become a major or even dominant LBS competitor almost overnight.


The LBS Metrics We Should Really Be Following


So what does the data tell us about the health and utility of location-based services today? Unfortunately not much. Foursquare has been most forthright about usage of their system.  The app has grown tremendously in 15 months, and now has 1.2 million users, who have checked in 40 million times, we're told.  Doing the rough math, that's about 30 checkins per user for the ~450 day life of the application.  If you assume that the average user has been on the system for half that time, that's one check in per week per user.  Impressive progress, yes.  But that is hardly mass adoption or evidence of repeated, habitual use.  It is proof of satisfying a need in the innovator crowd, but nothing more so far.  It does not give us an indication of long-term LBS value and whether or not we're looking at the next big thing.
 
I really like what Foursquare has done with Starbucks.  It makes sense.  Jeremiah Owyang even called it innovative.  MyTown has done interesting things with The Travel Channel and Gowalla with the National Geographic Passport.  But what's novelty today will become the norm tomorrow as more brands pile on with other LBS providers.  It probably makes even more sense for these brands to offer deals across a variety of LBS providers — all they really want is customers/users, right?  Who cares where they reside?

And as for local business utility, the usage numbers are way too low when brought down to a local level to impact the bottom-line of most businesses. A million worldwide users of an LBS application translates to a very, very small share of any local market. Sure, a case study here or there may indicate success in a specialized situation, but by and large, most local businesses can't consider access to a small, occasionally interested local audience via LBS to truly move the needle on revenue and profit.
 
Proof of true success for LBS will come in the form of the metrics that aren't being shared today. I'm talking about time-trending numbers on the actual use of location-based applications. Here are a few suggestions:

  • Percent of Active Users: What is the percentage of users who have checked in during the last day?  The last week?  This will give us an indication of utility and/or fatigue.
  • Revenue: Exactly how is all of this translating into revenue? For the LBS app companies? For brands that advertise? For local businesses?
  • Average Number of Checkins Per Day: How often do people check in?  Is this derivative metric improving or declining?  This will tell us about the value proposition of checking in for the average consumer.
  • Time Spent in Application: What is the average time spent per day inside the application per user?  This informs the market about the experience consumers have with the application and how well it captures users' attention.
  • Percent of Users Who Have Been Inactive Over the Last Month: How many people installed a location-based app but got tired of it and now no longer effectively use it?

Sharing stats on your total user base or total number of checkins only tells part of the story –- and a rather uninteresting part at that.  What really matters to marketers is how engaging the app is.  If it is another icon on an iPhone that hasn't been clicked in a while, it's useless to a marketer.  If a user isn't updating location regularly, it has limited utility for ongoing proximity marketing.


Conclusion


Many brands are trying to get into the craze right now because it is novel, and that's great.  But the real test is whether or not location-based services indeed create business value.  Put another way — it isn't an achievement for a major consumer brand to run a pilot with an LBS provider.  It is a major achievement if true business value, and not just PR value, was driven by the relationship. Nobody seems to be asking these tough questions.
 
I respect the job that all the founders of the major LBS companies have done to popularize the applications.  But the numbers that have been shared so far don't warrant all the hype.  The next step for major LBS players is to drive real business value to companies while keeping the consumer experience engaging for more than just the early adopter crowd.  That's a tough, tough task that goes well beyond where any are today.



For more mobile coverage, follow Mashable Mobile on Twitter or become a fan on Facebook


More location resources from Mashable:


- Why Hasn't Location Reached the Mainstream Yet?
- Gowalla CEO Talks About the Future of Social Media [INTERVIEW]
- 9 Killer Tips for Location-Based Marketing
- The Local Advertising War Will Be a Clash of the Internet Titans
- 7 Ways Journalists Can Use Foursquare

[img credit: Ed Yourdon]


Reviews: Android, Facebook, Foursquare, Gowalla, Mashable, Twitter, Yelp, iPhone

Tags: analysis, business, foursquare, geo-location, gowalla, location, location-based, Mobile 2.0, social media, yelp


Apple Passes Microsoft as Most Valuable Tech Company

Posted: 26 May 2010 01:09 PM PDT

Apple has just surpassed Microsoft in market capitalization and is now second only to Exxon Mobil among U.S. companies.

The data is changing second by second. Apple and Microsoft have switched back and forth a number of times over the past hour, but with Apple’s stock up and Microsoft’s down, it looks like Apple will likely end the day in the second position.

Market capitalization is calculated by multiplying the share price times the number of outstanding shares. It is often used as a public metric of a company’s overall net worth.

This comes less than three months after Apple passed Walmart to become the company with the third-highest market cap. Since that time, Apple’s stock has continued to rise (it is hovering between $245 and $246 a share as of this writing, hitting a high of $251 today); meanwhile, Microsoft’s shares have declined.

After decreasing in October of 2008 and then again in January of 2009 (when Apple CEO Steve Jobs took a six-month leave of absence), Apple’s stock has been on the rise. In fact, it has increased 95% over the last 52 weeks.

It’s interesting to look at the company’s trajectory over the last decade and its transformation from also-ran computer maker to digital and computer technology behemoth.



For more business coverage, follow Mashable Business on Twitter or become a fan on Facebook




Reviews: Facebook, Twitter

Tags: apple, market cap, microsoft, stocks, valuation


Your Phone Could Be the Key to Your Next Hotel Room

Posted: 26 May 2010 12:30 PM PDT

Would you be interested in using your phone as a hotel room key? If trials at two Holiday Inn locations in Chicago and Houston go well, it could become a standard option before too long.

USA Today reports that the InterContinental Hotels Group will be testing a system called OpenWays, which sends a unique and encrypted audio code to users’ phones before they arrive to check in. Combined with a text message that informs the guest of his or her room number, the technology could theoretically be used to bypass the guest reception desk altogether — saving both time and hassle for guests and reducing staff overhead for participating hotels.

For now the OpenWays system is available as a smartphone app on the iPhone, BlackBerry and Android platforms, but it’s been designed to work with a fundamentally wider range of phones. Beacuse it operates primarily through audio playback, even lower-end feature phones could eventually make use of the system if the trials go well. In terms of security, OpenWays CEO Pascal Metivier says the system is “at least as secure as a keycard”; audio signature becomes obsolete upon check-out and hotel staff can cancel any problematic keys in real time.

The OpenWays trial will begin in June and run for at least two to three months, but could continue much longer. IHG executive Bryson Koehler said of the experiment, “We’re staying very flexible on purpose as we see what the feedback is.”

What do you think: Would you like to use your phone as a hotel key?

Image courtesy of iStockphoto, BrianAJackson



For more mobile coverage, follow Mashable Mobile on Twitter or become a fan on Facebook




Reviews: Android, Facebook, Twitter, iStockphoto

Tags: android, blackberry, Hotel, IHG, iphone, openways, phones, security, smartphones, travel


Mashable’s Weekly Job Listings in Design and Marketing

Posted: 26 May 2010 12:26 PM PDT

If you’re seeking a job in social media, we’d like to help out. For starters, Mashable’s Job Lists section gathers together all of our resource lists, how-tos and expert guides to help you get hired. In particular, you might want to see our articles on How to Leverage Social Media for Career Success and How to Find a Job on Twitter.

But we’d like to help in a more direct way, too. Mashable's job boards are a place for socially-savvy companies to find people like you. This week and every week, Mashable features its coveted job board listings for a variety of positions in the web, social media space and beyond. Have a look at what's good and new on our job boards:


Mashable Job Board Listings


Associate Director of Communications and Media at Korea Economic Institute in Washington, D.C.

The Korea Economic Institute (KEI) seeks to add an Associate Director for Communication and Media to its staff

Read more about this opportunity here.


Director, Social Platforms Marketing at Oberon Media in New York, NY.

Reporting to the Vice President, Marketing, Publishing, the Director, Social Platform Marketing will be responsible for creating and driving all messaging, brand-building and, most importantly, viral marketing activity for Oberon Media's social media and loyalty programs.

Read more about this opportunity here.


PR Manager at Produce Marketing Association in Newark, DE.

Fresh produce industry’s leading association worldwide seeks new PR manager who “gets” all media.

Read more about this opportunity here.


Senior Account Executive at IMRE, LLC in MD.

IMRE, an agency of marketing experts in the Healthcare, Home & Building and Financial Services industries, is seeking an experienced Senior Account Executive to join our team in Sparks, MD.

Read more about this opportunity here.


Middleweight Graphic Designer at Eyerus in Los Angeles, CA.

Visual communication studio Eyerus is on the hunt for a designer with talent and style.

Read more about this opportunity here.


Multimedia Designer at Kiawah Development Partners in Johns Island, SC.

Kiawah Development Partners (KDP) in Charleston, South Carolina seeks a talented visual media designer to join our award-wining creative team.

Read more about this opportunity here.


Senior Java Developer at NYC Social Media Co FTE via FlaggStaff Tech Grp in New York, NY.

Our client needs a full-time Senior Java Developers that has what it takes to make a difference in everything from design through implementation and support.

Read more about this opportunity here.


Account Director at Fanscape in Los Angeles, CA.

The Los Angeles, CA based Account Director serves as the primary client contact for existing accounts.

Read more about this opportunity here.


Linux System Administrator at Google/YouTube in San Bruno, Mountain View, Cambridge, or Tokyo.

As a YouTube SRE (Think Über sysadmin), you will be involved in every aspect of YouTube's production site.

Read more about this opportunity here.


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Mark Zuckerberg: We Don’t Know What We’re Doing with Location Yet

Posted: 26 May 2010 12:07 PM PDT

While Mark Zuckerberg may have a plan for simplifying Facebook’s privacy controls, apparently the social networking site has still not decided how it’s going to implement location-based features.

During a Q&A session on Facebook’s privacy controls today, CEO Mark Zuckerberg was asked about what role privacy will play in Facebook’s location-based features. His response was twofold: First, he was not prepared to discuss the company’s new location-based features because it has not finished building them yet and, secondly, he admitted that frankly the company doesn’t know what exactly it’s going to do with geolocation yet.

Zuckerberg’s comments seem to contradict multiple reports that his company intends to launch its location-based features in the next month. In fact, most reports claimed that location features would roll out later this month. With only a few days left in May, that now seems highly unlikely.

In addition, other Facebook executives have already begun to talk about specific features of Facebook’s location-based tools. They will supposedly not compete with Foursquare, the hot location-based startup.

So what’s going on with Facebook and location? Is Zuckerberg misinformed, or are Facebook’s location features not ready? There are many possibilities, including:

  • The privacy backlash could have made Facebook rethink its location strategy, or at least delay the launch.
  • Pieces of the product may still be incomplete, and thus there’s confusion over what the final product will do.
  • Zuckerberg may just not be ready to talk about what the company is going to launch.

We’re going to dig deeper and see if we can learn more. For now though, a giant question mark remains over Facebook and geolocation.



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Reviews: Facebook, Foursquare, Twitter

Tags: facebook, foursquare, geolocation, lbs, location


Majority of Adults Now Google Themselves [STUDY]

Posted: 26 May 2010 11:40 AM PDT

Online users are taking a more active interest in reputation management, a new report from the Pew Internet & American Life Project found.

Findings suggest that users increasingly change privacy settings, delete comments and untag themselves in photos, but overall the online population worries 7% less about how much information is available about itself than it did in 2006.

2,253 American adults over the age of 18 were surveyed on their internet behaviors between August and September of last year. Pew found that 57% of adults have used search engines to find information about themselves online (up 10% from 2006), and 71% of social networking users 18-29 have changed their profile privacy settings.

According to Pew, the young adult demographic is the most privacy-conscious: 44% of 18-29 year-olds have made efforts to limit the personal information they share online, 47% of the same group have deleted comments on their profile and 41% have removed their name from photos they were tagged in. Plus, 28% of these same young adults say that they can “never” trust social networking sites like Facebook, MySpace and LinkedIn.

By comparison, the older demographic is less privacy-concious. Only 55% of social networking adults 50-64 have changed their default privacy settings, and only 20% of seniors 65 and older have actively limited the personal information they post online.

Pew attributes the rise in young adult reputation management to the increase in workplace policies surrounding social media sites. These findings are somewhat contradictory with a Consumer Reports study suggesting that many users don’t care about their Facebook privacy settings.

What does seem certain, though, is that young adults are becoming more aware about the information they post online, and the implications that content may have on their personal and professional lives.

[img credit: Dominique Sanchez]



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Tags: Pew Internet & American Life Project, privacy, study


How Facebook’s New Privacy Controls Work

Posted: 26 May 2010 11:21 AM PDT

Facebook’s privacy settings and users’ concerns have been debated and analyzed ad nauseum over the past several weeks. With today’s announcement, CEO Mark Zuckerberg and company hope to put the talk — and the fear and mistrust — to rest.

"We made a lot of changes at the same time,” Zuckerberg said regarding his company’s f8 announcements of the Open Graph API and other new Facebook features. “A lot of what we were trying to do got lost. We really need to simplify the controls… The feedback we got from users really resonated with us."

Facebook’s new privacy controls are dead simple, as simple as a single button-click for sharing or restricting all your information — from your birthday and contact information to your posts and photos.

Now, Facebook will give users one simple control for all sharing. In a couple clicks, you can change all your settings, and the changes will apply retroactively as well. And of course, changes will apply to any new products that might be released in the future.

When you first open the new privacy settings page, your current privacy settings will appear; you won’t be automatically switched to the recommended settings.

Users simply click one button (“Everyone,” “Friends of Friends” or “Friends Only”) in the left column to restrict or open all their information to those groups. They can also choose to make certain types of information open to certain groups, as per the recommended settings you see above.

“You can think of ‘Everyone,’ ‘Friends of Friends’ and ‘Friends Only’ as big buckets containing different groups of information,” the new controls page reads. “With our recommended settings, your information is distributed across all three buckets.”

While Facebook does recommend leaving certain information, such as your bio or status, open to everyone, other data should probably be more private, such as photos or videos.

The recommended settings ask users to make their status, photos, posts, bio, favorite quotations, family and relationships viewable to everyone. They also recommend making personal contact information viewable by friends only.

Granular sharing for wall posts will remain the same, and sharing information with applications will become even more granular than what we’re used to seeing now. Users will still be able to remove tags from posts, images or videos posted by others. Finally, more granular, specific controls will exist for what information is shared and discoverable through Facebook’s directory.

With controls this simple, it’s hard to imagine users being confused or pundits throwing fits; yet we’re sure not everyone will be totally pleased with these changes.

What do you think: Are Facebook’s new privacy controls simple — and thorough — enough for the average user?



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[sniplet name]


Reviews: Facebook, Twitter

Tags: facebook, privacy


Facebook Acquires Private Content-Sharing Startup Sharegrove

Posted: 26 May 2010 11:14 AM PDT

Facebook added another acquisition to its belt today: Sharegrove, a small service that provides private online spaces where family and close friends can share content in real-time.

Sharegrove uses Facebook Connect to knit together a cross between e-mail, group chat and Facebook wall-type postings.

The purpose of the buyout is to bring the engineering talent behind Sharegrove to the Facebook team. We suspect it also may have everything to do with the backlash the company is experiencing around privacy issues, considering that Sharegrove’s product is focused on content sharing in much smaller and more intimate circles, and CEO Mark Zuckerberg’s own admission that Facebook has been making blunders in that regard. It makes sense for the company to pull in some fresh expertise from a startup infused with ideas about how to handle user-generated content within tighter social graphs.

Sharegrove itself will be no more as of June 1, less than a week away. New user registrations have already been disabled, and as of the first of the month the entire service will be shut down and all user data deleted “for security purposes.” It’s cold comfort to the userbase of Sharegrove, but could be promising news for Facebook denizens still seething about the company’s rather forceful overtures toward killing privacy.

What do you think Facebook’s most recent acquisition could mean for the social network’s future strategy?

Image courtesy of iStockphoto, Yuri_Arcurs

[via VentureBeat]



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Tags: acquisitions, business, facebook, privacy, sharegrove


Facebook Announces New Privacy Features

Posted: 26 May 2010 10:35 AM PDT

Following weeks of debate over Facebook and privacy, the company is announcing new features to address the criticism that has emerged since the launch of the Open Graph and Instant Personalization.

CEO Mark Zuckerberg — who penned an op-ed in The Washington Post on Sunday promising new privacy options — is doing the presenting at a live event at the company’s headquarters.

After opening his presentation with a brief history of how Facebook and its privacy features have evolved, Zuckerberg described a number of upcoming changes to the social network.

Facebook isn’t going to remove the dozens of privacy controls that let you customize settings for very specific elements of your profile. However, the company is rolling out:

  • One simple control for changing content viewing permissions to friends-only, friends-of-friends, or everyone — it applies to everything you’ve published on Facebook in the past. This setting will also apply to everything you publish in the future.
  • A simple way for determining how people can find you on Facebook, and what users that aren’t your friend can see.
  • A simple way for turning off the Facebook Platform, specifically, being able to opt-out of Facebook’s new instant personalization features and providing third-party sites with information.
  • A way to opt-out of sharing your friends list and the Pages that you like.

The theme here is clearly “simple” — an easier way to stop sharing information with people, websites and applications that you don’t want to have access. That said, it looks like instant personalization instant personalization will remain on by default.

The new privacy controls will go live in the next few weeks, and Facebook will be inserting a message on user homepages alerting them to the new options. Stay tuned to Mashable for more news and analysis on Facebook’s latest privacy moves.

See Also: How Facebook's New Privacy Controls Work

[img credit: Darwin Bell]



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Tags: facebook, trending


“Sex and the City 2″: The 60-Second Version [VIDEO]

Posted: 26 May 2010 10:25 AM PDT

Are you being dragged (or doing the dragging) to see Sex and the City 2 this weekend? If so, the people at Landline TV and Bablegum have put together a 60-second summary of what you can expect to see.

I’m not going to lie; I’m totally going to see Sex and the City 2 this weekend. I will always hold a special place in my heart for the show and its characters. Having said that, this video does pretty much sum up everything about the film (or the trailers, in any event) that really does lend itself to parody.

We at Mashable have just one request: Next time use little kids! Little kids acting like promiscuously vapid adults is hilarious (see The Hills and Jersey Shore).

[via BuzzFeed]



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Where in the World are iPhone and Android Devices? [STATS]

Posted: 26 May 2010 10:08 AM PDT

Mobile advertising network AdMob has released its mobile metrics report for April 2010, which takes a closer look at the geographic distribution of unique iPhone and Android devices. The report also looks at the ratio of iPhone OS and Android devices overall, and in specific geographical locations.

While Android is gaining lots of momentum, as posited by both the number of increased ad-requests and by sales estimates, the report highlights that Android is still largely concentrated in North America. The iPhone, in comparison, has a broader global reach.

Looking at the data broken down by geographic location, AdMob is seeing that 75% of unique Android devices are located in North America. Asia is next with 12%, and then Western Europe with 11%. The iPhone, conversely has 49% of its unique devices in North America, 28% in Western Europe and 14% in Asia.

This data gets more interesting when broken down by country. While the iPhone is growing tremendously in Asia and is a big hit in Japan, Android is already winning in China. According to AdMob, China had the second greatest number of unique Android devices (after the U.S.), and there are more Android devices than iPhones in China as of April 2010.


The Importance of the iPod Touch and the iPad


Android is quickly gaining on the iPhone in the U.S. — when just comparing phones, AdMob’s network measures 8.7 million unique Android devices to 10.7 million iPhone devices in the United States. However, when you add in non-phones running the iPhone OS, like the iPod touch or the iPad, that number becomes 18.3 million versus 8.7 million.

Worldwide, this trend continues. According to AdMob, there are 11.6 million unique Android OS devices and 27.4 million unique iPhone devices across the globe. However, add in iPhone OS devices like the iPod touch and iPad, and the iPhone OS number jumps to 40.8 million worldwide.

As we start to see more Android devices that aren’t primarily sold as phones — the Dell Streak, for example — this will be an interesting space to watch.

The importance of non-phone devices is twofold. First, non-phone devices run almost all of the same software that the phone counterparts run, thus adding to the overall marketshare for the respective platforms. Second, users who have one type of device and have already invested in applications for that device are more likely to want to move to a corresponding device for either a cellphone or for a tablet.

Conversely, an Android owner who has a Nexus One or Droid Incredible may be less likely to get an iPad and more interested in looking at Android-based solutions, including the Dell Streak, because of the cross-compatibility of applications.


Geography Matters


This report highlights one of the greatest areas of opportunity for Android (and Google) as a platform: Europe. Android is taking off in the U.S., but the U.S. is only part of the picture. iPhone adoption is growing faster in Europe and Asia than it is in North America; this is to be expected as the market becomes more saturated and more competitors enter the ring.

While Android may chip away at — and perhaps even surpass — iPhone sales in the U.S., the platform still needs to focus on other parts of the world. Apple, RIM and Nokia have had a multi-year headstart in getting more international traction and this is an area that Google needs to really zero in on.

Microsoft, which is on the verge of basically re-launching its mobile platform, also needs to make sure it focuses in the international market. The space is more crowded, but the userbase is also larger. There are plenty of opportunities for multiple players to have great success.



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Reviews: Android, Facebook, Google, Twitter

Tags: admob, android, ipad, iphone, stats


10 Great Websites to Buy Handmade Goods

Posted: 26 May 2010 09:27 AM PDT

Crafts ImageBack in 2005, Etsy changed the online market for small-scale artisans, offering a new place on the web to showcase and sell handcrafted goods, with more upmarket and boutique-style options than eBay.

Fast forward to 2010, and while we’re happy to report that Etsy is still thriving, a wealth of similar social commerce sites have sprung up around it.

If you just love homemade and handcrafted treasures, or if you’re a seller looking to get your goods out there, here’s a list of 10 great sites (in alphabetical order) that you might want to take some time to check out.

Some of the goodies on these sites are tempting, however, so be sure to mind your wallet as you explore!


1. 1000 Markets


Currently boasting over 90,000 specialty items, good-looking U.S.-only website 1000 Markets has trademarked the term “The Artisan Experience” and claims to offer a “boutique, art-filled, authentic shopping experience.”

Those 90,000 items are varied and range from art, ceramics, food, health & beauty, jewelery, musical instruments, toys and children’s clothing, among others.

In addition to category, you can browse by shop, staff picks, or by market themes like “Just Hats,” “Boardwalk Artisans,” “Earthborn Jewelry,” “Bohemia Esprit” and even “Day of the Dead,” celebrating the style of Dia de los Muertos with “humorous festival art.”

Social options include the ability to e-mail items to friends, post to Facebook, to Twitter, and the “Shop with a Friend” beta function, which lets you invite someone from your social network to view the retail page and comment on items in real-time.

Sample Listing:

Tagline: Buy artisan goods. Direct from the maker.

Info for Sellers: It’s free to open a shop, while commission is charged at 5.5% plus 55 cents per transaction via Amazon Payments.


2. ArtFire


Tuscon, Arizona-based ArtFire offers handmade items of all kinds — fine art, design, media, vintage, antiques and supplies — from over 66,000 artisans from across the globe.

As far as browsing the goods goes, there are options to look at categories, shop by occasion, by color, and by trends. And if you can’t find what you’re looking for, you can post a wanted ad in the “Forge” section.

What the site lacks in contemporary design it seems to more than make up for in services offered to its artisan community. There’s a weekly podcast, forums, info on guilds, as well as relevant articles and features.

Those based outside the States will be happy to note ArtFire supports worldwide shipping and accepts payment via PayPal, Google Checkout and Amazon Payments.

Sample Listing:


Tagline: Sell without fees. Create without limits.

Info for Sellers: With no fees or commissions for those who choose to sell via ArtFire with a “basic” account, there’s a $15.95 per month charge for “Pro” accounts, which offer what appears to be a wealth of extras including blog hosting and the ability to create a Facebook “Kiosk.”


3. ArtFlock


From two dollar postcards to major masterpieces costing thousands, ArtFlock is an online marketplace for artists of all disciplines to both showcase and sell their work.

The search functionality is comprehensive, allowing you to find artwork by medium, style, theme or color, after which you can narrow results down further by price or date added.

In addition to a storefront, artists get a professional online portfolio with a personalized domain name and the option to create a blog, so there is a strong community aspect to the service as well as commercial aims.

Sample Listing:

Tagline: Created by artists, uniquely yours.

Info for Sellers: It’s free to join ArtFlock and use the website publisher tool. Commission comes in at 3.5% for items sold through personal websites and 5% for items sold through ArtFlock.


4. DaWanda


With nearly 1,000,000 products for sale, DaWanda is a European powerhouse in the handmade arena. There are only a few U.S. sellers to be found on the site, but many purchasable items can be shipped to the States.

Offering a mixture of vintage finds and handcrafted objects, DaWanda has an emphasis on discovery with not just standard categories and keyword search options, but shop showcases, comprehensive latest trends lists and special features picked by staff.

Most sellers accept PayPal, or there’s the option to buy DaWanda vouchers which can be used across the site to purchase goods.

Facebook “Like” buttons and options to share to Twitter are features worthy of highlighting, as well as the “Gift Detective” section, which lets you pose a present puzzler for the community to help solve (you’ll notice lots of guys on there with “Help, I don’t know what to get my girl” queries). The “Pinboard” is a feature where logged-in users can create themed collections or wishlists.

Sample Listing:


Tagline: Products with love.

Info for Sellers: It’s free to sign-up, and commission currently comes in at 5%, but listing fees are planned for later this year.


5. Folksy


It would be easy to describe Folksy as the British version of Etsy, but that’s not quite accurate, as in addition to e-commerce functionality, the site also offers free how-to guides for making your own crafty goodies.

Whether it’s felt broaches, fabric flowers, crochet bags, items of jewelry, gift boxes or even organic soap or a leather satchel, the Folksy community has pitched in with photo-lead instructions on how to D.I.Y.

If you’re more a buy-it than make-it type, you can browse by category, by materials used, or by practices (such as ceramics, drawing embroidery, etc.).

The selling side of things is restricted to UK-only, so it’s a great site for Anglophiles, although U.S. buyers may have to contact sellers for shipping rates as most listings only detail UK postage prices.

Sample Listing:

Tagline: Sew, knit, solder, carve, cast, mould, buy, sell, go!

Info for Sellers: Listings cost 20 pence each and there’s a 5% commission on each sale.


6. Foodzie


Foodzie offers artisan food from across the United States with an emphasis on region, so you can see who is selling and making what near to you.

A little like having the most exclusive supermarket right in your web browser, it’s wise not to browse the site if you’re feeling a little peckish. If you’re a gourmet, or a socially conscious eater, or are buying for someone who is, then Foodzie is a great fit.

Foodzie offers great gift options (by occasion or “food personality” — we enjoyed the “Baconlicious” suggestion), all with mouthwatering pics and info, as well as gift cards that can be redeemed across the site.

U.S.-based gourmets and artisan food producers would also do well to check out both Foodoro (“the marketplace to buy and sell gourmet food”) and RegionalBest (“local foods that make America great”) for two more great sites for foodies.

Sample Listing:

Tagline: Taste something different.

Info for Sellers: Understandably (and reassuringly for potential customers!) you have to apply to sell food via Foodzie. The site takes a 20% commission plus 50 cents per transaction.


7. iCraft


Canadian site iCraft offers another global marketplace for all things handmade, and boasts items from professional and recreational artisans, designers, artists and craftspeople.

Searching the site can be done via the somewhat difficult drop-down boxes, by keyword (which is an improvement), or by browsing “popular searches” from the homepage. In addition, new arrivals and featured products are showcased.

From the popular search lists, jewelery, accessories and kids items appear to be high-trafficked areas. Pricing for items is in both Canadian and U.S. dollars, dependent on the seller, which may not make a huge amount of difference at the time of writing, but it’s worth keeping an eye on the exchange rates.

Sample Listing:


Tagline: Creativity without borders

Info for Sellers: iCraft charges $25 (Canadian) to get set up, after which you can sell five items a month for free. “Starter,” “Professional” and “Elite” packages are then offered from $5 to $150 (Canadian) a month.


8. MadeItMyself


MadeItMyself — or MiM — currently in beta, is another Etsy-like site, offering a fairly basic online store that you’ll find is chock-full of handmade goodies once you get clicking around.

The category list is comprehensive, and each section is well populated, but the actual listings lose points for only displaying thumbnail size pics that you have to click to enlarge, making browsing a little more laborious than it could be.

The community features here are merely a forum, and many of the artisans signed up don’t offer photos or bio info, leaving it lacking a little in that department. Perhaps more usability features will be added when the site loses its beta tag.

Sample Listing:

Tagline: Think it. Make it. Sell it

Info for Sellers: There’s no charge to join and currently no listing fees. Commission comes in at 3%.


9. SilkFair


This site works on a “market booth” basis and does not restrict its sellers to handmade only, so some of the content is a little more eBay that Etsy. However, there are some quality market booths worth checking out.

There are easy-to-find featured categories for “Handmade,” “One of a Kind,” “Vintage,” “Personalized,” and “Limited Edition,” so you won’t be navigating blind for very long.

This site offers sellers the option to integrate their eBay feedback count, so if their SilkFair sales traffic has not been high, you can still get an idea of their reliability.

Sample Listing:

Tagline: Buy. Sell. Simple!

Info for Sellers: It’s free to get started, sales commission is 3%, and monthly fees, priced from $7.99 to $24.99, give you more features (such as personalized URLs) as the price increases.


10. Supermarket


Catering well to the urban hipster, Supermarket doesn’t have “artists,” it has “designers.” Categories are as cool as the products in them; “wear + carry,” “space + place,” and “paper + prints.”

Once you get over the slight pretentiousness and get to viewing the products, you’ll see that there are some great designs available.

You can navigate those cryptic categories or browse by designer. And with a nice selection of thumbnails displayed for each, it’s a quick and easy way to find something to catch your eye.

Sample Listing:

Tagline: Great design. Straight from designers

Info for Sellers: You have to apply to be accepted into the curated collection.


BONUS: Etsy!


Of course we could not do a round-up of great sites to buy and sell handmade without including the grand old dame of such sites — Etsy itself!

With some really amazing features for discovering new things — such as a “time machine,” “pounce” to find new items, geolocator, shop local options and even the facility to see whose birthday it is, despite having been arond for some time, Etsy keeps its store concept fresh.

Keyword search works well, international buyers are generally well catered for and the quality of items on sale is high from the 170,000 shops with many, many sellers pros, a fair few of which you can read about in the various featured sellers sections.

Sample Listing:

Tagline: Your place to buy and sell all things handmade, vintage and supplies.

Info for Sellers: Listing an item costs 20 cents, commission comes in at 3.5%.



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More shopping resources from Mashable:


- 10 Excellent Examples of Recycled Gadgetry
- 7 Ways to Customize Your Real Life Online
- 5 Must-Have Geek Collectibles
- 10 Romantic Gifts for Your Beloved Geek
- Top 10 Geekiest Decorations for Your Home or Office [PICS]

Image courtesy of iStockphoto, MKucova


Reviews: Amazon.com, Facebook, Google, Twitter, iStockphoto

Tags: 1000 Markets, ArtFire, ArtFlock, DaWanda, design, Etsy, Folksy, foodzie, iCraft, List, Lists, MadeItMyself, shopping, SilkFair, Supermarket


Domino’s UK Rewards Foursquare Mayors with Free Pizza

Posted: 26 May 2010 09:05 AM PDT

Domino’s UK is starting a nationwide Foursquare promotion that rewards mayors with free pizza once a week, a deal similar to the one Starbucks announced last week. Those who merely check in on Foursquare will receive a free side dish for their patronage should they spend more than £10 (or around $14.50).

New Media Age reports that the UK specials follow a successful Domino’s pilot program that ran earlier in the year at select locations in the country.

What’s especially interesting about Domino’s UK Foursquare strategy is that although the pizza chain is widely popular in the region, there are no stores with dine-in restaurants.

It seems a tad out of the ordinary that an establishment that is primarily seen as a delivery service would reward patrons who visit physical brick-and-mortar outlets and check in on Foursquare. We can only presume that the strategy is to increase takeout orders and lower franchise costs associated with delivery.

Still, the promotion could easily help the corporation drum up more sales. On Foursquare, users receive notifications when their friends check in at venues. Pizza checkin notifications from friends could certainly work to convince hungry Foursquare users to order or pick up Domino’s pizza.

[img credit: Scott Smith Photography]



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Tags: Domino's, foursquare, MARKETING


“FarmVille” and “Mafia Wars” Coming to Yahoo

Posted: 26 May 2010 08:48 AM PDT

Fresh off a deal that will keep FarmVille, Mafia Wars and other popular Zynga titles on Facebook for at least the next five years, the company has inked a partnership with Yahoo to bring its social games to the Internet giant's massive userbase.

Yahoo users will be able to access Zynga's games from the Yahoo Homepage, Yahoo Mail, Yahoo Messenger and Yahoo Games, among other properties.

The deal makes a lot of sense for both companies. Games remain one of Yahoo's major strengths, with its Yahoo Games property seeing more than 19 million unique visitors each month according to comScore data; with Zynga's titles already racking up insane amounts of usage on Facebook, we expect their addition to Yahoo will only help increase those metrics and the amount of time users are spending on the portal.

Meanwhile, Zynga gets access to an enormous new userbase –- some 600 million people according to Yahoo –- and helps it diversify from its reliance on Facebook. For now, the momentum behind the company — recently valued around $4 billion — looks fairly unstoppable.



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Tags: farmville, Mafia Wars, social games, social gaming, Yahoo, Zynga


Craigslist TV: Just as Awkwardly Entertaining as You Would Imagine [VIDEO]

Posted: 26 May 2010 08:27 AM PDT

Craigslist has always held a certain fascination for the average Internet lurker — see LivingCraigslist, Illustrated Missed Connections, I Saw You… — so it was really a matter of time before the site got its own documentary series. Well, friends, that time is nigh.

Craigslist TV is a new series from the famed goods-trading/apartment-renting/love and sex-locating website. Each Tuesday, a new episode hits the site’s YouTube channel, each featuring a real-life Craigslist user. Stories range from Missed Connections found to a dude advertising himself as a “Ninja for Hire.”

So how does one make the cut when it comes to appearing on the webseries? Well, Craigslist now has an opt-in button on it’s Los Angeles site (sorry everyone else in the world) that users can select if they think their posting should be followed. According to producer Drew Brown, this opt-in button generates 1,000 posts per day, which the production team must then sort through.

The first season will have 14 episodes, and Brown says the project will soon expand nationwide, so we’re pretty interested to see what kinds of stories come out of the series. Right now, the episodes featured on the page are just as uncomfortably entertaining as one would expect, especially the on-going saga of Michael Mullen, who desperately wants to show Sandra Bullock a dress he designed for her. We’ve embedded two vids below, one featuring the aforementioned ninja, and the other a painfully awkward encounter between a Missed Connection and a poster.

What do you think of Craigslist TV? Why is CL such a fertile ground for inspiration? Share your thoughts in the comments.



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Twitalyzer Offers a Buffet of Twitter Analytical Data

Posted: 26 May 2010 07:29 AM PDT

This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here. The series is made possible by Microsoft BizSpark.

Name: Twitalyzer

Quick Pitch: Twitalyzer is social media’s most complete application for measuring impact, engagement and influence on Twitter.

Genius Idea: Twitalyzer is a free analytics dashboard for Twitter that provides detailed metrics on things like impact, engagement, clout and velocity for individual Twitter accounts.

When you sign into Twitalyzer you gain access to additional metric points and reporting data. Twitalyzer is a really powerful tool — there’s a well-written, 50-page handbook that goes over all the different options in-depth.

What Twitalyzer does, like other metric and analytic dashboards, is give an aggregated overview of how much impact or clout a Twitter account has based on things like number of followers, number of people following, retweet level, number of retweets by others, how often an account replies to other users and engages in conversations, and so on.

Twitalyzer also plugs into bit.ly for click-tracking, and can also be plugged into Google, Tweetmeme and Viral Heat. This means that you can see how many clicks tweets from a particular user (or from your own account) are getting and you can check on sentiment analysis and viral trend data. You can tag users and then compare accounts across tags and compare users based on location as well. Twitalyzer also offers users a way to compare their account against users who have “better” impact scores to see areas of improvement.

There are a lot of options, and the information might be overwhelming at first, but with good documentation and a little time, Twitalyzer is a really nice addition to your social media toolkit.

We also like that you can use Twitalyzer without having to create an account — just look up a Twitter username and you can get instant information. However, if you do want to sign in with your Twitter account, you can do so using OAuth.

To get a basic overview of Twitalyzer, check out the video below.


Sponsored by Microsoft BizSpark


BizSpark is a startup program that gives you three-year access to the latest Microsoft development tools, as well as connecting you to a nationwide network of investors and incubators. There are no upfront costs, so if your business is privately owned, less than three years old, and generates less than U.S.$1 million in annual revenue, you can sign up today.

Entrepreneurs can take advantage of the Azure Services platform for their website hosting and storage needs. Microsoft recently announced the “new CloudApp()” contest – use the Azure Services Platform for hosting your .NET or PHP app, and you could be the lucky winner of a USD 5000* (please see website for official rules and guidelines)."


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Tags: analytics, metrics, twitalyzer, twitter, twitter tools


Flash Enthusiast Sends a Hidden Message To Steve Jobs

Posted: 26 May 2010 07:20 AM PDT

The iPhone and iPad don’t support Flash, and as much as it may irk users, it doesn’t come near to how much it annoys Flash developers or website owners. McCann creative Mat Bisher has built his site in Flash and thinks that Apple’s policy toward Flash “sucks.” He decided to send a hidden message to all iPhone and iPad users in a very special way — using a Flash sniffer.

A Flash sniffer is a piece of code that detects whether the user’s browser supports Flash; if it doesn’t, it displays a message that points the user to download the latest version of Flash. It is, of course, useless on an iPad or an iPhone, because these devices don’t support Flash at all. However, Bisher came up with the idea to use a Flash sniffer on his personal site to voice his opinion on Apple’s stance towards Flash.

So, if you visit Bisher’s site on an iPhone or iPad, you’ll encounter an image of Steve Jobs flipping you off, accompanied by the message “Steve Jobs Hates You.” It’s just one little site displaying this message right now, but he’s offered to let anyone use the message on their own sites. If you’re browsing the web with your Apple device, expect to see Steve Jobs’s face appear on a lot more Flash-only sites in the coming months.

[via AgencySpy]



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BillShrink Helps You Find the Best Cable TV Provider

Posted: 26 May 2010 06:09 AM PDT

Web startup BillShrink will launch the beta version of its comparison engine for cable and satellite TV providers today. It will show each option side by side and allow you to specify your precise needs to narrow down your search, just as it already does for credit cards, gas stations and mobile phone providers,

The end goal is of course to shrink your bills — secure the service you need for the smallest monthly fee, without any unwanted charges. Nine TV providers are included in the engine, including five cable companies, two satellite companies, Verizon FiOS and AT&T Uverse. BillShrink aims to cover the 100 largest television market areas in the U.S.

When you first show up at the BillShrink website, you’ll be asked to select your current provider and specify how much you’re paying so BillShrink can tell you how much you can save with alternatives. You can then name your location, pick categories of programming you’re interested in, name the channels or TV shows you absolutely have to have, how many TVs and DVRs you need to support, and optionally list the general range of your credit rating. All that data will help you find out what’s available in your area.

You’ll be given a list of options with details about what they include and don’t include, plus a pricing breakdown. You can also see channel lists or figure out which direction you’ll need to point a satellite dish to get coverage, where applicable.

The service is free to users and you should be able to start comparing prices and channel lineups this morning.


Images


image courtesy of iStockphoto, halbergman



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Apple “Saddened and Upset” By Foxconn Suicides

Posted: 26 May 2010 05:43 AM PDT

The recent string of suicides at Foxconn, the Chinese company that manufactures electronic devices for several major consumer electronics brands, has prompted Foxconn to open its doors to the press, while HP, Dell and Apple issued statements about the incidents.

Foxconn CEO Terry Guo gave a guided tour of Foxconn’s factory in Shenzhen to members of the press — showing off a swimming pool and workers’ facilities — in an attempt to prove that the conditions at its Shenzhen factories aren’t the cause for the suicides of nine Foxconn workers this year. "I have not slept well at all for the past month," Guo told reporters. He also announced that Foxconn has 70 psychiatrists and 100 voluntary workers trained to help prevent suicide.

“We are saddened and upset by the recent suicides at Foxconn. We are in direct contact with Foxconn senior management and we believe they are taking this matter very seriously,” Apple said in a statement. Apple also started an independent evaluation of the steps Foxconn is taking “to address these tragic events.”

HP and Dell are also independently investigating the conditions in Foxconn factories. “We expect our suppliers to employ the same high standards we do in our own facilities. We enforce these standards through a variety of tools, including the Electronics Industry code of conduct, business reviews with suppliers, self-assessments and audits,” Dell said in a statement.

In an e-mail to BusinessWeek, HP said that it is investigating "the Foxconn practices that may be associated with these tragic events."

The suicide rate at Foxconn, which employs some 400,000 workers in its Shenzhen factories, is still lower than the average yearly suicide rate in China, which is approximately 14 suicides per 100,000 people. A Hon Hai official said there have been nine suicides and two attempts at the China operations this year. However, four deaths occurred this month; if this sad trend continues, Foxconn will have a hard time explaining that it’s only a coincidence.



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Tags: apple, china, dell, Foxconn, HP


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